The #1 Question We’re Asked

With endless content on the topic out there, knowing how to take care of your skin is still unknown. And if not unknown, refreshers are often requested: "What skincare protocol should I follow?"

For those starting on their skincare journey or for when a routine has hit a plateau knowing the foundation to healthy skin, you can add in targeted care with more confidence and desired results.

It’s simple, too, just this: Daytime is for protection, nighttime is for repair.


Daytime skin protection is crucial for maintaining the health and well-being of your skin. Preventing sun damage is paramount, and reducing the risk of other skin-related issues will ultimately promote healthier and more radiant skin. Here are several reasons why daytime skin PROTECTION it’s important:

  1. Sun Protection One of the primary reasons for daytime skin protection is shielding your skin from harmful ultraviolet (UV) rays. Prolonged exposure to the sun can lead to various skin issues, including sunburn, premature aging, dark spots, and an increased risk of skin cancer. For effective sun protection, look for sunscreen products that offer broad-spectrum protection against both UVA and UVB rays. Opt for a sunscreen with a minimum SPF of 30 or higher and apply it generously to all exposed areas of skin, like Le Prunier Plumscreen SPF 31+

  2. Premature Aging UV rays can break down collagen and elastin fibers in the skin, which results in the formation of wrinkles, fine lines, sagging skin, and uneven texture. By using appropriate daytime skin protection, in addition to SPF, you can help prevent these signs of aging with products containing antioxidants like vitamin C, vitamin E, green tea extract, or resveratrol can help combat free radicals and protect against premature aging, like Marie Veronique C+E+Ferulic Serum.

  3. Environmental Factors Daytime skin protection also shields your skin from other environmental aggressors, such as pollution, dirt, and free radicals. These factors can cause oxidative stress, inflammation, and damage to the skin barrier. Using products with antioxidants and barrier-protecting ingredients can help minimize the impact of environmental stressors on your skin. Antioxidant-rich serums or moisturizers with Essential fatty acids (EFAs) can help neutralize free radicals and protect against environmental damage, like Marie Veronique Protective Day Oil or Boketto LAB The Oil.

  4. Overall Maintenance Maintain the skin's natural moisture balance is key to its overall health and vitality. Prevents excessive dryness or oiliness, and supporting a healthy skin barrier function is all about a healthy microbiome. For maintaining skin health, choose products that reinforce cellular connection, and supports a healthy and diverse microbiome, like Marie Veronique Balancing HypoTonic. (Additionally, proper daytime protection can reduce the occurrence of skin irritations, sensitivities, and conditions like eczema or rosacea.)


Nighttime is when you give your skin the opportunity to recover, renew, and benefit from targeted treatments. It aids in maintaining a healthy skin barrier, promoting a youthful complexion, and addressing specific skin concerns.

A consistent nighttime skincare routine complements the natural restorative processes of the body and contributes to long-term skin health. Nighttime skin REPAIR is essential for several reasons:

  1. Cellular Regeneration During sleep, your body goes into a state of rest and repair. This is when cellular regeneration and renewal processes are most active. Nighttime skin repair allows for optimal repair and rejuvenation of skin cells, leading to healthier and more youthful-looking skin. For maintaining skin health, choose products that reinforce cellular connection, and supports a healthy and diverse microbiome, like ION Skin Support Spray.
  2. Increased Absorption The skin's permeability is enhanced during nighttime, making it more receptive to active ingredients. For better absorption and utilization of ingredients that target specific concerns like aging, hydration, or brightening, gentle exfoliation lightly decongests the surface, maximizing the benefits and effectiveness of the products, like Lesse Refining and Purifying Cleanser.
  3. Restoration of Moisture and Hydration Throughout the day, the skin is exposed to various environmental stressors that can lead to moisture loss and dehydration. Nighttime skincare routines focus on replenishing moisture and providing deep hydration to restore the skin's natural balance. Marie Veronique Barrier Lipid Complex maintains optimal skin hydration levels and a supple, plump complexion.
  4. Repair of Daily Damage During the day, the skin is subjected to factors like UV radiation, pollution, and free radicals, which can cause damage to the skin's structure and DNA. Nighttime skin repair provides an opportunity for the skin to recover from these daily stressors. It supports the repair of damaged cells, promotes collagen production, and helps to counteract the effects of oxidative stress, like Marie Veronique Barrier Restore Serum.

You don't need ALL these ^^ products as many are multi-functional, but incorporating daytime skin protection and nighttime repair as part of your skincare routine is vital for the long-term health and appearance of your skin. Our esthetician Anne Dietrich and Master Esthetician Heather Micklos are well versed in a multitude of skin concerns, and conditions and can match you with the right combination of products to get you where you want to go.